Aquafina's Best Begins Now: The Campaign that Convinced Me to Reach My Best Potential

Hey, guys!

Every so often, I get an idea that gives me butterflies in my stomach.

The kind of idea that when you actually start working on something and see it coming together, you get the urge to stop and scream AF because "Poof!" (blackout or something came up) and you forgot to save what you're doing. Happened to me twice. It felt like everything I did was watered down by disappointment and diluted by what I saw other people were doing. Sometimes, it felt like my workday never ended, like I could always be doing more, working more. BUT I realized that working towards your best means not wasting a single day, because no matter how busy you think you are, the work will always be there tomorrow, but your family and friends might not be. So it's important to take baby steps towards becoming your best each day.

And the best, my friend, begins NOW.


I realized that I'd never reach the highest potential I wanted if I was always trying to seek other people's approval or questioning my worth. Seriously, guys... Everyone has a best version of themselves- it’s all up to you to make it happen. The sky is the limit when it comes to the goals we want to achieve as we continue to dream and create, capped only by our imagination. Innovation is the name of the game as we step out of our boundaries and push ourselves to be the best we can be.


That's right, besh! It takes hard work and commitment to get there so we can help inspire people to start living the best version of ourselves.

And today, I’m so freakin’ excited to share that Aquafina believes in this too. Launching their #BestBeginsNow campaign, Aquafina helped today’s youth reach their fullest potential through a series of talks by experts who have aspired to reach their best.

Here's a quick rundown of everything I learned (warning: it's a LOT but I'm sharing my top 3 key takeaways) from the #BestBeginsNow session that happened on June 22, 2018 at the Glorietta Activity Center.

I was able to wander around the maze-like structure and choose which area to stay in, as headed by panelists who have inspired and impacted me over the last few years. The event was bustling with fun and exciting activities as the hall was divided into three areas, with free masterclasses from the country’s experts:

  • Beauty Like A Queen area. Beauty queens Pia Wurtzbach, Michelle Gumabao and designer Francis Libiran joined by Jonas Gaffud and Albert Kurniawan headed the talks, as they spoke on how to feel more confident in one’s skin, as well as choosing a personal style that fits you the best.
Best takeaway: Do not give up on your dream. Focus on your own aesthetics. Last but not the least, the secret to looking great is staying healthy and hydrated.

  • Content creation area or Make It Trend section. I learned a lot from a handful of creatives exemplary in their respective fields: for food styling, Hey Handsome chef Nicco Santos and food stylist Chichi Tullao demonstrated how to make even the simplest of dishes come to life with a bit of imagination. Social media maven and award-winning entrepreneur Martine Cajucom, on the other hand, spoke about personal branding and how one could use it to their advantage.
Best takeaway: Create authentic content.  Do nothing but the best.

  • Host Like A Pro area. Hosts Sam YG and Suzy Gamboa took centerstage in the as they both talked about hosting, mentoring up-and-ooming Magic 89.9 junior jocks as they elaborated on maintaining composure during live shows and keeping the conversation flowing to avoid dead air. 
Best takeaway: Be confident and always smile when you speak.



We believe delaying is not an option because your best begins now,” said Aquafina Brand Manager Melai Lazaro-Javier.

Start working on it now. Aquafina is available in all leading supermarkets and convenient stores nationwide. Visit https://www.facebook.com/aquafinaPH for more information. See more event photos HERE.

P.S. Congrats to the winner of my National Bookstore Back-to-school Giveaway! :)

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