Once you K-Pop, You Can't Stop with SM Kids' Search for Toon Fest K-Pop Rising Star

Do you love K-POP? Or better yet, do your kids love K-pop?

Come on!! Who doesn't love K-Pop? The K-Pop fever is spreading all over the world. From Korean candies and ice cream (Melona, anyone?) to K-dramas or Korean telenovelas (I have to admit, I'm crazy over Boys Over Flowers), Korean pop culture, as well as Korean fashion and hairstyles, seem to peak at us at every turn. I guess this is quite ineveitable, if not desirable. Oh well, I guess once you K-Pop, you can't stop!

Well, if you love K-Pop, (like me and my tot) or if you're one step closer to K-Pop lovin', I have good news for you.

Aja! Aja!

Today, as yet another sign of K-Pop going global, SM Department Store, the country's leading department store, introduces K-Pop style into this season's toon fashion collection. SM brings the wonderful world of  K-Pop fashion into its character apparel. Held at Makati Shangri-la Hotel, cute girls and boys walked the runway K-pop style, channelling the dynamic spirit of K-pop on its fashion line.

Now for the cute and savvy K-Pop fashion-philes!

 Aegyo, which means, showing cuteness. Yep,  this is cuteness overload!

Crushing hard on these cute little K-Pop boys! :)

Glitzy, glam, funky and spunky! Their looks highlighted by bright colors and bold patterns showcase the new collections, giving favorites like Garfield, Mickey Mouse, Snoopy and Barbie newfound sartorial energy. This season's SM Toon Fest exclusive lines combine all-original licensed character apparel with Korean style dynamics to elevate kids' fashion choices, while keeping things colorful and fun!
This has got to be my peg for my little girl! :)
 But wait, there's more! :)

After the kids' catwalk, showcasing the new K-pop collections, SM Toon Fest has announced a search for its K-Pop Rising Star. The song, dance, and lip-synch competition invites boys, girls and groups aged 2-14 to let their inner superstars out for a shot at the spotlight and the whooping and K-poppin' Php100,000 grand prize! Dress up your little K-Pop idol with the participating character brands of any SM Dept. Store and style him/her in K-pop fashion! Then record your video using the pre-selected K-Pop songs and upload it via the SM Toon Fest website. Check out the contest mechanics here or check out the video!

 "Kids today are a lot more conscious of what's ‘in’ and get fashion ideas from their idols", states Ms. Jo Dy Juanco, VP for Children's Fashion, "These days, they draw inspiration from K-Pop stars and want to dress just like them." 

 Needless to say, expect waves of awesome glitz and glamour with everything K-pop at SM department stores because it's going to take the world by storm. Available in stores nationwide, SM Toon Fest carries trendy apparel emblazoned with the familiar faces and logos of favorite characters. Hello Kitty, Robby Rabbit, Winnie the Pooh, and Marvel Superheroes like Spider-Man are just a few of the licensed characters represented by the line. Old favorites like the Disney Princesses, Disney Fairies, and the Sesame Street gang also have their own quirky-yet-stylish collections.

Girls will enjoy SM Toon Fest’s wide range of choices, from Winnie the Pooh’s colorful 70’s disco party girl polka dots and stripes, to Betty Boop’s posh, classic pieces with modern tweaks. Boys, on the other hand, can dazzle with a combination of preppy and urban street clothing elements from Garfield, Cars, and Snoopy. Kids are going to have a blast mixing and matching ensemble pieces to create their own signature K-Pop-inspired looks with the help of their favorite toons!

Catch the K-pop fever and bring out the star that is waiting to burst out of your kids because it's their time to shine. :)

Join the SM Toon Fest K-Pop Rising Star and get a chance to win P100,000 grand prize! For more deets on the contest, kids and parents can visit www.risingstars.asia/smtoonfest/ and www.facebook.com/smkidsfashion.


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